> ## Documentation Index
> Fetch the complete documentation index at: https://docs.siftly.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Introduction
> Welcome to Siftly Shopping. Track and grow how your products appear in AI shopping answers like ChatGPT, Google AI Mode, and Perplexity.
## What is Siftly Shopping?
Siftly Shopping is a **GEO for commerce** platform. It shows you how your products appear in AI shopping answers, and gives you the tools to win more of the shelf.
When a shopper asks an AI assistant "what's the best running shoe for flat feet?" or "a good coffee grinder under \$100", the assistant doesn't return ten blue links. It returns a short, curated set of product recommendations. Your products are either on that shelf or they're invisible. Siftly Shopping measures exactly where you stand and helps you improve it.
## Why GEO for commerce matters
Traditional ecommerce SEO optimizes for the search-results grid. **Generative Engine Optimization (GEO) for commerce** optimizes for the AI assistants that increasingly sit between shoppers and your catalog: ChatGPT Shopping, Google AI Mode, Google Shopping, and Perplexity.
In an AI answer there is no page two. A handful of products get recommended, and the rest are unseen. Earning a place on that shelf depends on signals that are different enough from classic SEO to deserve their own strategy.
**Siftly Shopping answers the questions that matter:**
* Are my products showing up when shoppers ask AI for recommendations?
* What's my Share of Shelf versus competitors, and is it trending up?
* Which sources do AI engines cite, and how do I earn them?
* What content, collections, and feed changes will actually improve my visibility?
## Core capabilities
Measure your Share of Shelf, brand and product visibility, and competitive position across AI shopping platforms, sliced by product and geography.
See which domains and pages AI shopping engines cite when recommending products in your market, and find the sources worth earning.
Generate grounded blog content and Collection Pages, and optimize product attributes for AI shopping, then publish straight to your store.
Connect Shopify, Google Merchant Center, Google Manufacturer Center, GA4, and Google Search Console to bring your catalog and analytics together.
## Who is Siftly Shopping for?
Siftly Shopping is built for teams that sell products and need to stay visible as shopping moves to AI:
* **DTC and ecommerce brands** measuring how their catalog shows up in AI recommendations
* **Shopify merchants** who want to optimize and publish without leaving their workflow
* **Ecommerce and growth marketers** expanding strategy from search to generative shopping
* **Brand and merchandising teams** tracking products, pricing, and shelf presence against competitors
## How it works
```mermaid theme={null}
flowchart LR
A[Connect your catalog] --> B[Analyze AI shelves]
B --> C[Track Share of Shelf]
C --> D[Optimize content & feeds]
D --> B
```
1. **Connect your catalog**: Link Shopify or Google Merchant Center (or add products manually) so Siftly knows what you sell.
2. **Analyze**: Siftly queries AI shopping engines with the prompts real shoppers ask in your market and records which products get recommended.
3. **Track**: Watch your Share of Shelf, reliability, and competitive position trend over time.
4. **Optimize**: Use content, Collection Pages, and product optimization to close gaps, then measure the lift on the next run.
***
Ready to get started? [Set up Siftly Shopping →](/shopping/quickstart)