Overview
Siftly’s content generation engine turns your GEO analysis into actionable content. Instead of starting from a blank page, you start from data — the exact prompts where you have citation gaps, the competitors outranking you, and the questions your audience is asking AI systems.
Generated content is:
- Grounded in your brand’s website and published materials (via RAG)
- Structured to maximize AI retrieval and citation likelihood
- Annotated with internal links to your existing content
- Ready to publish or export to your CMS
Creating content from a gap
The fastest path to GEO content is directly from a citation gap:
- Go to Rankings → [Topic] → Gaps
- Click any prompt where you don’t appear
- Click Generate Content for this Prompt
Siftly will generate a content brief and a full draft optimized for that specific query, drawing on your indexed website content and brand profile.
The content editor
The content editor gives you a full draft with:
An H1 and meta description optimized for both traditional SEO and AI retrieval.
Body content
Structured content (headings, lists, Q&A sections) that directly addresses the target prompt. GEO-optimized content tends to be specific, authoritative, and directly answerable.
Brand citations
References to your own brand, products, and case studies pulled from your indexed website content. These ground the content in your specific expertise rather than generic information.
Internal links
Suggested links to existing pages on your website that are semantically related. Internal linking strengthens topical authority signals for both traditional SEO and AI retrieval.
Competitor differentiation
Where relevant, the generator identifies opportunities to contrast your approach against competitors — without being explicitly comparative in a way that could read as defensive.
Website indexing for RAG
Content generation quality improves significantly when Siftly has indexed your website. Indexing allows the generator to pull specific facts, case studies, and product details from your actual content rather than relying on generic knowledge.
To index your website:
- Go to Settings → Website Crawling
- Enter your domain URL
- Click Start Crawl
Siftly will crawl and index your website using semantic chunking. Indexing typically takes 10–30 minutes for most websites.
Re-index your website whenever you publish significant new content. Siftly doesn’t auto-crawl — trigger a new crawl manually or set up a scheduled crawl to keep the index fresh.
Exporting content
Once you’re happy with a draft, export it to your publishing workflow:
| Format | Use case |
|---|
| Markdown | Paste into any CMS that accepts Markdown |
| HTML | Copy into a page builder or WYSIWYG editor |
| DOCX | Share with stakeholders or hand off to a content team |
| PDF | Archive or present to clients |
Content versioning
Every draft is versioned. Use the Compare view to see a side-by-side diff between versions:
- Track edits made after generation
- Compare performance of different content approaches over time
- Restore a previous version if needed