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Commerce Control: buy-button share, price rank and premium, and availability by merchant

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Overview

Being on the shelf is one thing; controlling the sale is another. Commerce Control measures how much operational control you have over the products that appear in AI shopping answers: who owns the buy button, how your pricing compares, and how widely your products are stocked.

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Key metrics

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Availability by merchant

A table shows which merchants carry each product and their stock status, so you can spot out-of-stock or under-distributed items that are costing you shelf presence.

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Filters

Scope everything by geography and drill into a single product to see its pricing position and competitor set.
High Share of Shelf with a weak buy-button share means AI is recommending your products but sending the sale elsewhere. That’s a signal to prioritize owning the buy button on those items.

Visibility & Share of Shelf

See presence alongside control.

Products & readiness

Drill into per-product pricing and readiness.

Product Optimization

Improve the product data behind the shelf.

What is Share of Shelf?

Understand RPI and Value Hit Ratio.